1 Introduction: The LEGO® Group and Its Transformations
Setting Up Business and Early Struggles
The Beginning of the LEGO Group
Experimenting with Plastics
The "LEGO Brick" and Expansion Abroad
Transformation vs. Change
2 Simplify to Grow: Initial Pilot to Test and Learn
Objectives and Design Principles of the Simplify to Grow Initiative
The Approach and How to Deliver
Different Phases of Implementation Delivery
Key Learnings from the Pilot
3 Creating the LEGO® Way of Change
Change Leadership AND Change Management Matter
What Does "Change" Mean for Us?
Possible Signs That Indicate We Need to Get Ready to Change
"We Need Not Wait to See What Others Do"
Crafting a Vision for Change
How to Bring It into Action?
Possible signs that indicate we need people to understand the change
Understanding Your Stakeholders
Change Readiness Assessment
Possible signs that indicate we need to get ready to change
Activity 2: Make-It-Mine, Building Your Change Journey, and LEGO Serious Play Inspirational Facilitation Overview
The Theory behind LEGO Serious Play
Activity 3: Make-It-Mine and Change Campfire Inspirational Facilitation Overview
Activity 3: Make-It-Mine Inspirational Facilitation Guide "Change Campfire"
Activity 4: Building and Maintaining Personal Resilience
Activity 4: Building and Maintaining Personal Resilience Inspirational Facilitation Overview
Managing Emotional Reactions
Managing Emotional Reactions Inspirational Facilitation Overview
Courageous Conversations Inspirational Facilitation Overview
Possible signs that indicate we need help navigating the change
What Makes a Good Change Leader?
Possible signs that suggest we need help living the change