From impressed to obsessed : 12 principles for turning customers and employees into life-long fans
(eBook)
Description
Also in this Series
More Details
Notes
Reviews from GoodReads
Citations
Picoult, J. (2021). From impressed to obsessed: 12 principles for turning customers and employees into life-long fans (1 Edition.). McGraw Hill.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Picoult, Jon. 2021. From Impressed to Obsessed: 12 Principles for Turning Customers and Employees Into Life-long Fans. McGraw Hill.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Picoult, Jon. From Impressed to Obsessed: 12 Principles for Turning Customers and Employees Into Life-long Fans McGraw Hill, 2021.
MLA Citation, 9th Edition (style guide)Picoult, Jon. From Impressed to Obsessed: 12 Principles for Turning Customers and Employees Into Life-long Fans 1 Edition., McGraw Hill, 2021.
Staff View
Grouping Information
Grouped Work ID | 741cdc3c-1a20-7b63-a284-56be4c735fe4-eng |
---|---|
Full title | from impressed to obsessed 12 principles for turning customers and employees into life long fans |
Author | picoult jon |
Grouping Category | book |
Last Update | 2024-10-05 14:50:09PM |
Last Indexed | 2024-10-06 00:03:49AM |
Book Cover Information
Image Source | syndetics |
---|---|
First Loaded | Sep 24, 2024 |
Last Used | Sep 24, 2024 |
Marc Record
First Detected | Jul 29, 2024 04:06:21 PM |
---|---|
Last File Modification Time | Oct 04, 2024 01:28:51 PM |
MARC Record
LEADER | 04290cam a2200457 i 4500 | ||
---|---|---|---|
001 | on1245249589 | ||
003 | OCoLC | ||
005 | 20240927105016.0 | ||
006 | m o d | ||
007 | cr ||||||||||| | ||
008 | 210326s2021 nyu ob 001 0 eng | ||
010 | |a 2021014191 | ||
019 | |a 1272990310|a 1273979131|a 1276859909 | ||
020 | |a 1264258798|q electronic book | ||
020 | |a 9781264258796|q electronic book | ||
020 | |z 9781264258789|q hardcover | ||
035 | |a (OCoLC)1245249589|z (OCoLC)1272990310|z (OCoLC)1273979131|z (OCoLC)1276859909 | ||
037 | |a 9781264258796|b O'Reilly Media | ||
040 | |a DLC|b eng|e rda|c DLC|d OCLCO|d OCLCF|d YDX|d EBLCP|d N$T|d BAL|d ORMDA|d OCLCO|d K6U|d OCLCQ|d OCLCO|d OCLCL | ||
042 | |a pcc | ||
049 | |a FMGA | ||
050 | 0 | 0 | |a HF5415.5|b .P53 2021 |
082 | 0 | 0 | |a 658.8/12|2 23 |
100 | 1 | |a Picoult, Jon,|e author. | |
245 | 1 | 0 | |a From impressed to obsessed :|b 12 principles for turning customers and employees into life-long fans /|c Jon Picoult. |
250 | |a 1 Edition. | ||
264 | 1 | |a New York City :|b McGraw Hill,|c 2021. | |
300 | |a 1 online resource | ||
336 | |a text|b txt|2 rdacontent | ||
337 | |a computer|b c|2 rdamedia | ||
338 | |a online resource|b cr|2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Part One: One customer experience defined -- Chapter 1: Lessons from Wrap Rage - Chapter 2: Know Your Customer -- Part Two: The case for customer service -- Chapter 3: The economic calculus -- Chapter 4: The competitive bar -Part Three: Staging a great experience -- Chapter 5: Onstage and backstage -- Chapter 6: The choreography - Part Four: The 12 principles for creating lifelong fans -- Chapter 7: Create peaks and avoid valleys -- Chapter 8: Finish strong -- Chapter 9: Make it effortless -- Chapter 10: Keep it simple -- Chapter 11: Stir emotion -- Chapter 12: Give the perception of control -- Chapter 13: Be an advocate - Chapter 14: Create relevance - Chapter 15: Pay attention to the details -- Chapter 16: Personalize the experience -- Chapter 17: Deliver pleasant surprises -- Chapter 18 Recover with style -- Part Five: The power of principles -- Chapter 19: Great performances -- Chapter 20: Start impressing -- Want more? -- Notes - Index. | |
520 | |a "Stop satisfying your customers - and start impressing them - using the strategies of Apple, Costco, Disney, and other industry dominators. If you're aspiring to satisfy your customers, then you're aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business. Renowned customer experience expert Jon Picoult takes you on a mesmerizing journey, showing how customer loyalty is as much about shaping people's memories as it is about shaping their experiences. Through captivating stories and studies, Picoult explains the 12 breakthrough, psychology-based strategies that successful companies use to impress customers, so they then become obsessed with the business' products and services, and encourage others to do the same. Filled with actionable examples, you'll see how you can immediately apply these principles to turn more sales prospects into customers, and more customers into raving fans. Picoult even demonstrates how leaders can use the very same principles to strengthen employee engagement. Turn your business' customer experience into its greatest competitive advantage, by applying the simple but profound lessons in From Obsessed to Impressed"--|c Provided by publisher. | ||
588 | |a Description based on print version record and CIP data provided by publisher; resource not viewed. | ||
650 | 0 | |a Customer relations.|0 http://id.loc.gov/authorities/subjects/sh85034963 | |
650 | 0 | |a Customer services.|0 http://id.loc.gov/authorities/subjects/sh85034965 | |
650 | 0 | |a Customer loyalty.|0 http://id.loc.gov/authorities/subjects/sh97009091 | |
758 | |i has work:|a From impressed to obsessed (Text)|1 https://id.oclc.org/worldcat/entity/E39PCXkm3bTx3xMJ9BHmv8dKQy|4 https://id.oclc.org/worldcat/ontology/hasWork | ||
776 | 0 | 8 | |i Print version:|a Picoult, Jon.|t From impressed to obsessed|b 1 Edition.|d New York City : McGraw Hill, 2021|z 9781264258789|w (DLC) 2021014190 |
856 | 4 | 0 | |u https://www.aclib.us/OReilly |