Pitch the perfect investment: the essential guide to winning on wall street

PART I THE PERFECT INVESTMENT; Chapter 1 How to Value an Asset; Chapter 2 How to Value a Business; Chapter 3 How to Evaluate Competitive Advantage and Value Growth; Chapter 4 How to Think About a Security's Intrinsic Value; Chapter 5 How to Think About Market Efficiency; Chapter 6 How to Think About the Wisdom of Crowds; Chapter 7 How to Think About Behavioral Finance; Chapter 8 How to Add Value Through Research; Chapter 9 How to Assess Risk; PART II THE PERFECT PITCH; Chapter 10 How to Select a Security; Chapter 11 How to Organize the Content of the Message; Chapter 12 How to Deliver the Message.